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CPB Plays Budget Survivor

The reality-TV craze comes at a fortuitous time for public television. As war worries and a bad economy force the federal government to press for domestic-spending cuts anywhere they can be found, public broadcasters are trying to fend off attacks on their government largesse by pointing to the incr...

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Bibliographic Details
Published in:Broadcasting & Cable 2003-03, Vol.133 (11), p.16
Main Author: McConnell, Bill
Format: Article
Language:English
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Summary:The reality-TV craze comes at a fortuitous time for public television. As war worries and a bad economy force the federal government to press for domestic-spending cuts anywhere they can be found, public broadcasters are trying to fend off attacks on their government largesse by pointing to the increasingly questionable quality of today's commercial-broadcast programming. Making that pitch to lawmakers who control his purse strings, Corporation for Public Broadcasting CEO Robert Coonrod last week formally kicked off noncommercial broadcasters' most critical legislative year in a decade.
ISSN:1068-6827