Communication and persuasion : psychological studies of opinion change / by Carl I Hovland, Irving L. Janis and Harold H. Kelly.

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Bibliographic Details
Main Author: Hovland, Carl I.
Other Authors: Janis, Irving L. (Irving Lester), 1918-, Kelley, Harold H
Format: Book
Language:English
Published: New Haven ; London : Yale University Press, 1953.
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