Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson.

Saved in:
Bibliographic Details
Main Author: Kerin, Roger A.
Other Authors: Peterson, Robert A.
Format: Book
Language:English
Published: Boston, Mass. ; London : Allyn and Bacon, c1990
Edition:5th ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!