Theories of mass communication / Melvin L. DeFleur, Sandra J. Ball-Rokeach.

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Bibliographic Details
Main Author: De Fleur, Melvin L. (Melvin Lawrence), 1923-
Other Authors: Ball-Rokeach, Sandra J.
Format: Book
Language:English
Published: White Plains, NY : Longman, 1988.
Edition:5th ed.
Subjects:
Mass media > Social aspects > History
Mass media > Social aspects > United States > History
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