Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Iacobucci. methodological foundations /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Fort Worth :
Harcourt College Publishers,
2002.
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Edition: | 8th ed. |
Series: | The Harcourt series in marketing
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Pilkington Library
Shelfmark:
658.83/MAR |
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