Duffy, N., & Hooper, J. (2003). Passion branding : harnessing the power of emotion to build strong brands/ Neill Duffy with Jo Hooper: Harnessing the power of emotion to build strong brands. Wiley.
Chicago Style (17th ed.) CitationDuffy, Neill, and Jo Hooper. Passion Branding : Harnessing the Power of Emotion to Build Strong Brands/ Neill Duffy with Jo Hooper: Harnessing the Power of Emotion to Build Strong Brands. Chichester: Wiley, 2003.
MLA (9th ed.) CitationDuffy, Neill, and Jo Hooper. Passion Branding : Harnessing the Power of Emotion to Build Strong Brands/ Neill Duffy with Jo Hooper: Harnessing the Power of Emotion to Build Strong Brands. Wiley, 2003.
Warning: These citations may not always be 100% accurate.