Advertising and the mind of the consumer what works, what doesn't, and why / Max Sutherland and Alice K. Sylvester.
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| Main Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
St. Leonards, NSW :
Allen & Unwin,
2000.
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| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=291627 |
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