Sports marketing and the psychology of marketing communication / edited by Lynn R. Kahle, Chris Riley.
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mahwah, N.J. ; London :
Lawrence Erlbaum,
2004.
|
| Series: | Advertising and consumer psychology
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|