Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman.
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Fort Worth, Tex. ; London :
Dryden Press/Harcourt College Publishers,
2000.
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| Series: | Dryden Press series in marketing
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| Subjects: | |
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