APA (7th ed.) Citation

Pelsmacker, P. d., Geuens, M., & Bergh, J. v. d. (2010). Marketing communications : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh: A European perspective (4th ed.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Pelsmacker, Patrick de, Maggie Geuens, and Joeri van den Bergh. Marketing Communications : A European Perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van Den Bergh: A European Perspective. 4th ed. Harlow, England ; New York: Financial Times Prentice Hall, 2010.

MLA (9th ed.) Citation

Pelsmacker, Patrick de, et al. Marketing Communications : A European Perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van Den Bergh: A European Perspective. 4th ed. Financial Times Prentice Hall, 2010.

Warning: These citations may not always be 100% accurate.