APA (7th ed.) Citation

Rice, R. E., & Atkin, C. K. (2013). Public communication campaigns / editors, Ronald E. Rice, Charles K. Atkin (4th ed.). SAGE.

Chicago Style (17th ed.) Citation

Rice, Ronald E., and Charles K. Atkin. Public Communication Campaigns / Editors, Ronald E. Rice, Charles K. Atkin. 4th ed. Thousand Oaks, Calif.: SAGE, 2013.

MLA (9th ed.) Citation

Rice, Ronald E., and Charles K. Atkin. Public Communication Campaigns / Editors, Ronald E. Rice, Charles K. Atkin. 4th ed. SAGE, 2013.

Warning: These citations may not always be 100% accurate.