International marketing strategy : analysis, development and implementation / Isobel Doole, Robin Lowe & Alexandra Kenyon.
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Andover, Hampshire, United Kingdom :
Cengage Learning EMEA,
[2016]
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| Edition: | 7th ed. |
| Subjects: | |
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