Marketing research : an applied approach / Naresh K. Malhotra, Daniel Nunan, David F. Birks.

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Bibliographic Details
Main Authors: Malhotra, Naresh K. (Author), Nunan, Daniel (Author), Birks, David F. (Author)
Format: Book
Language:English
Published: Harlow, England : Pearson, 2017.
Edition:Fifth Edition.
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