Principles of direct, database and digital marketing / Alan Tapp, Ian Whitten and Matthew Housden.
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England :
Pearson,
2014.
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| Edition: | Fifth Edition. |
| Series: | Always learning.
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| Subjects: | |
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