Principles of direct, database and digital marketing Alan Tapp, Ian Whitten and Matthew Housden.
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| Main Authors: | , , |
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| Format: | eBook |
| Language: | English |
| Published: |
New York :
Pearson,
2014.
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| Edition: | Fifth edition. |
| Subjects: | |
| Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=5173738 |
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