Crossing the chasm : marketing and selling disruptive products to mainstream customers / Geoffrey A. Moore. marketing and selling disruptive products to mainstream customers /

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Bibliographic Details
Main Author: Moore, Geoffrey A., 1946- (Author)
Format: Book
Language:English
Published: New York, NY : HarperBusiness, an imprint of HarperCollins Publishers, 2014.
Edition:Third edition.
Subjects:
Selling > High technology.
High technology > Marketing.
Technological innovations > Marketing.
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London Library

Availability details from London Library
Shelfmark: 658.8/MOO
Copy number Shelving location Availability
Copy [0404773974] Unknown On Shelf

Pilkington Library

Availability details from Pilkington Library
Shelfmark: 658.8/MOO
Copy number Shelving location Availability
Copy [0404852696] Unknown On Shelf

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