APA (7th ed.) Citation

Kumar, A., Dash, M. K., Trivedi, S. K., & Panda, T. K. (2017). Handbook of research on intelligent techniques and modeling applications in marketing analytics / Anil Kumar, Manoj Kumar Dash, Shrawan Kumar Trivedi, and Tapan Kumar Panda, editors. IGI Global.

Chicago Style (17th ed.) Citation

Kumar, Anil, Manoj Kumar Dash, Shrawan Kumar Trivedi, and Tapan K. Panda. Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics / Anil Kumar, Manoj Kumar Dash, Shrawan Kumar Trivedi, and Tapan Kumar Panda, Editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, PA 17033, USA): IGI Global, 2017.

MLA (9th ed.) Citation

Kumar, Anil, et al. Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics / Anil Kumar, Manoj Kumar Dash, Shrawan Kumar Trivedi, and Tapan Kumar Panda, Editors. IGI Global, 2017.

Warning: These citations may not always be 100% accurate.