Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick.

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Bibliographic Details
Main Authors: Jobber, David, 1947- (Author), Ellis-Chadwick, Fiona (Author)
Format: eBook
Language:English
Published: London : McGraw-Hill Education, 2020 [2020]
Edition:Ninth edition
Subjects:
Marketing.
Marketing > Europe > Case studies.
Online Access:http://www.vlebooks.com/vleweb/product/openreader?id=LBORO&isbn=9781526847249
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iv 1
marketing 1
orgnasition 1
strategic 1
text 1

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