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The brand gap how to bridge the distance between business strategy and design : a whiteboard overview / by Marty Neumeier. how to bridge the distance between business strategy and design : a whiteboard overview /

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Bibliographic Details
Main Author:	Neumeier, Marty
Corporate Author:	American Institute of Graphic Arts
Format:	eBook
Language:	English
Published:	Berkekley, CA : New Riders, c2006.
Edition:	Rev. ed.
Subjects:	Brand name products. Brand name products > Planning. Branding (Marketing) Brand name products > Marketing. Brand name products > Planning Brand name products Electronic books.
Online Access:	http://www.vlebooks.com/vleweb/product/openreader?id=LBORO&isbn=9780321648822
Tags:	Add Tag expression 1 graphic 1

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