Principles of marketing Philip Kotler and Gary Armstrong.
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| Main Authors: | , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
New York, NY :
Pearson Education,
[2020].
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| Edition: | Eighteenth edition, Global edition.. |
| Subjects: | |
| Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=6127827 |
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