Palmatier, R. W., Stern, L. W., & Ansary, A. I. (2020). Marketing channel strategy : an omni-channel approach / Robert W. Palmatier ... [et al]: An omni-channel approach (Ninth edition.). Routledge.
Chicago Style (17th ed.) CitationPalmatier, Robert W., Louis W. Stern, and Adel I. Ansary. Marketing Channel Strategy : An Omni-channel Approach / Robert W. Palmatier ... [et Al]: An Omni-channel Approach. Ninth edition. London: Routledge, 2020.
MLA (9th ed.) CitationPalmatier, Robert W., et al. Marketing Channel Strategy : An Omni-channel Approach / Robert W. Palmatier ... [et Al]: An Omni-channel Approach. Ninth edition. Routledge, 2020.
Warning: These citations may not always be 100% accurate.