Library Catalogue Plus

APA (7th ed.) Citation

Bearden, W. O., Netemeyer, R. G., & Haws, K. L. (2011). Handbook of marketing scales multi-item measures for marketing and consumer behavior research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws: Multi-item measures for marketing and consumer behavior research (Third edition.). SAGE. https://doi.org/10.4135/9781412996761

Chicago Style (17th ed.) Citation

Bearden, William O., Richard G. Netemeyer, and Kelly L. Haws. Handbook of Marketing Scales Multi-item Measures for Marketing and Consumer Behavior Research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws: Multi-item Measures for Marketing and Consumer Behavior Research. Third edition. Los Angeles, [Calif.]: SAGE, 2011. https://doi.org/10.4135/9781412996761.

MLA (9th ed.) Citation

Bearden, William O., et al. Handbook of Marketing Scales Multi-item Measures for Marketing and Consumer Behavior Research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws: Multi-item Measures for Marketing and Consumer Behavior Research. Third edition. SAGE, 2011. https://doi.org/10.4135/9781412996761.