Creating the corporate soul the rise of public relations and corporate imagery in American big business / Roland Marchand.

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Bibliographic Details
Main Author: Marchand, Roland
Format: eBook
Language:English
Published: Berkeley : University of California Press, 1998.
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Online Access:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=6825
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