Law and creativity in the age of the entertainment franchise / edited by Kathy Bowrey and Michael Handler.

Much of the real value in the entertainment industry today lies in franchises - fictional universes, entertainment concepts, reinventions of cultural traditions and celebrity - that create an ongoing presence in the marketplace. The entertainment franchise now shapes the global cultural landscape. H...

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Bibliographic Details
Other Authors: Bowrey, Kathy (Editor), Handler, Michael (Editor)
Format: eBook
Language:English
Published: Cambridge : Cambridge University Press, 2014.
Series:Cambridge intellectual property and information law ; 27.
Subjects:
Online Access:https://doi.org/10.1017/CBO9781139626781
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