Understanding public relations : theory, culture and society / Lee Edwards.
This text argues that public relations is not merely an organisational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via soci...
Saved in:
| Main Author: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Los Angeles :
SAGE,
2018.
|
| Subjects: | |
| Online Access: | https://sk.sagepub.com/books/understanding-public-relations |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|