APA (7th ed.) Citation

Pradel, P., Campbell, I., & Balc, N. (2021). A taxonomy of customers’ characteristics influencing product personalisation.

Chicago Style (17th ed.) Citation

Pradel, Patrick, Ian Campbell, and Nicolae Balc. A Taxonomy of Customers’ Characteristics Influencing Product Personalisation. 2021.

MLA (9th ed.) Citation

Pradel, Patrick, et al. A Taxonomy of Customers’ Characteristics Influencing Product Personalisation. 2021.

Warning: These citations may not always be 100% accurate.