Crafting a Sustainable UX Vision Toolkit

In today’s competitive world the quality of the user experience offered to customers is increasingly a key differentiator in the marketplace. Customers are complicated and businesses are built upon stereotypes of ordinary people and their everyday lives and ambitions. A limited understanding of the...

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Bibliographic Details
Main Authors: Garrath Wilson, Val Mitchell
Format: Default Article
Published: 2018
Subjects:
Design management
Design practice and methods
Industrial and product design
Interaction and experience design
Design not elsewhere classified
Consumer-oriented product or service development
Entrepreneurship
International business
Small business organisation and management
design
Business
entrepreneurship
UX
User experience
toolkit
persona
strategy
Design Practice and Management not elsewhere classified
Design Management and Studio and Professional Practice
Digital and Interaction Design
Industrial Design
Design Innovation
Consumer-Oriented Product or Service Development
International Business
Small Business Management
Online Access:https://dx.doi.org/10.17028/rd.lboro.6188699.v1
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