Designing service evidence for positive relational messages

This article discusses relational messages in the design of service evidence based on insight gained from empirical research. Photo elicitation and in-depth interviews were the key research methods used in understanding hotel guest experiences for design opportunities. The findings reveal that custo...

Full description

Saved in:
Bibliographic Details
Main Author: Kathy Lo
Format: Default Article
Published: 2011
Subjects:
Online Access:https://hdl.handle.net/2134/10353
Tags: Add Tag
No Tags, Be the first to tag this record!