Utilising a consumer-focused approach to influence sustainable consumption

Changing consumer demands, forthcoming legislation and an increase in pressure from stakeholders has encouraged companies to integrate sustainability principles into their business and marketing strategies (Sarkis, Gonzalez-Torre & Adenso-Diaz 2010). As a result, many improvements have been achi...

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Bibliographic Details

Main Authors:	Maria A. Moreno, Debra Lilley, Vicky Lofthouse
Format:	Default Conference proceeding
Published:	2011
Subjects:	Design not elsewhere classified untagged Design Practice and Management not elsewhere classified
Online Access:	https://hdl.handle.net/2134/9964
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