Using social network games to reduce energy consumption

This research is investigating the potential role of online social network based life simulation computer games as a persuasive tool for encouraging users to reduce their domestic energy consumption. Games such as ‘Farmville’ which runs on the Facebook platform have attracted millions of users world...

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Bibliographic Details

Main Authors:	Luis C.R. Oliveira, Val Mitchell, Kevin Badni
Format:	Default Conference proceeding
Published:	2010
Subjects:	Design not elsewhere classified Energy saving Online social networking Persuasive games Behaviour change User centred design Design Practice and Management not elsewhere classified
Online Access:	https://hdl.handle.net/2134/7652
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