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Emotional response to food packaging

This paper describes a pilot study that focused on the perceptions and performance of individuals when opening foodstuff packaging. Demographics are such that the number of people over 65 will increase by 11% by the year 2011 (National Government Statistics 2002). The needs of this section of the Un...

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Bibliographic Details
Main Authors: Adrian Woodcock, George Torrens, D.C. McDonagh
Format: Default Conference proceeding
Published: 2003
Subjects:
Online Access:https://hdl.handle.net/2134/15761
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