Design for behaviour change as a driver for sustainable innovation: challenges and opportunities for implementation in the private and public sectors

Over the last decade, design for behaviour change has become increasingly recognised as a strategy for enabling social change. Despite this, we are far from understanding its implementation, especially through the private and public sectors. This study has surveyed private and public sector stakehol...

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Bibliographic Details
Main Authors: Kristina Niedderer, Geke Ludden, Stephen Clune, Dan Lockton, Jamie Mackrill, Andrew Morris, Rebecca Cain, Edward Gardiner, Martyn Evans, Robin Gutteridge, Paul Hekkert
Format: Default Article
Published: 2016
Subjects:
Design not elsewhere classified
Design for Behaviour Change
SMEs
Sustainable Innovation
Online survey
Focus group
Design Practice and Management not elsewhere classified
Online Access:https://hdl.handle.net/2134/22536
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https://hdl.handle.net/2134/22536

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