Using mobile personalisation to enhance the user experience at large sporting events

At large sporting events (LSEs), e.g. football matches and athletics events, the user experience has been shown to be highly variable (Nilsson, 2004; Nilsson et al. 2004). Reported problems include a lack of social interaction with fellow spectators, and insufficient relevant information on the even...

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Bibliographic Details
Main Author: Xu Sun
Format: Default Thesis
Published: 2010
Subjects:
Online Access:https://hdl.handle.net/2134/6229
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