Book Review: Promotional cultures: The rise and spread of advertising, public relations, marketing and branding

This is a book review of Aeron Davis. Promotional Cultures: The Rise and Spread of Advertising, Public Relations, Marketing and Branding. Cambridge: Polity, 2013, ISBN: 97807456398

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Bibliographic Details
Main Author: Dominic Wring
Format: Default Article
Published: 2016
Subjects:
Other human society not elsewhere classified
Other language, communication and culture not elsewhere classified
Social Sciences
Communication
Political Science
Government & Law
Language, Communication and Culture not elsewhere classified
Studies in Human Society not elsewhere classified
Online Access:https://hdl.handle.net/2134/21263
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