Decision-making in an export context: combining planning and improvisation to improve export performance

The increasing interdependence of economies and the recent economic crisis has considerably strengthened the importance of exporting. It is recognised as promoting the survivability of companies as they are better able to diversify risks and generate multiple income streams. Thus, investigation of t...

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Bibliographic Details
Main Author: Ekaterina Nemkova
Format: Default Thesis
Published: 2014
Subjects:
Other commerce, management, tourism and services not elsewhere classified
Planning
Improvisation
Decision-making
Export performance
Business and Management not elsewhere classified
Online Access:https://hdl.handle.net/2134/14659
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