Social media and the emergence of reflexiveness as a new capability for open strategy

Social media increases transparency and inclusiveness in organizational strategizing by widening engagement with strategy content and participants. However, our study shows that just relying on the feedback features of social media is not sufficient for an open strategy approach. Instead, emergent f...

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Bibliographic Details

Main Authors:	Joao Baptista, Alex Wilson, Robert D. Galliers, Steve Bynhall
Format:	Default Article
Published:	2016
Subjects:	Other commerce, management, tourism and services not elsewhere classified untagged Business and Management not elsewhere classified
Online Access:	https://hdl.handle.net/2134/22515
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